The same rules that lock brands out are the ones a generic competitor can't satisfy. Compliance is the product.
A full storefront → approval → reconciliation → settlement loop, verified to the cent and CI-gated. California, pilot-stage, some manual ERP/METRC.
We speak the operator's language — Type 9, METRC UID, gross-receipts tax, MMIC — because specificity is what earns a cannabis buyer's trust.